Related Publications
Books
Direct Marketing Association's Statistical Fact Book 2006, The Definitive Source for Direct Marketing Data.
Articles by and about CGSM.
5 Tips for Choosing the Best Lists for your Direct Marketing Campaign Inserts "play well" with other media Ten Things to Do for Your Business (and Marketing) in 2008 CGSM to Crack Secret to Direct Mail for Rosetta Stone CGSM Awarded Subscription Acquisition Mailings for Eating Well Magazine Getting Ready for the Fall Conference Season For Marketers the Holidays Always Come Early Marketing to Regional Publications CGSM Creates Metro Corp.'s Campaign Inserts Are a Low-Risk Acqusition Alternative Sellers See Rare Turn in Paper Market Wilton Bulletin Article from On Demand Newsline
What's in a Name? Direct and E-mail lists. 21 Truths About Generating Qualified Leads 21 Ideas for Improving Renewals and Collections
